According to this examine, Mobile cash was an enabler of sports betting. The seamless integration of mobile cash wallets and sports activities betting platforms, reliability, consistency, ease of use and ease of entry to mobile money was a significant enabler of sports betting.

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Further, the research found that majority of people participating in sports betting had been aware of the risksposed by sports betting eg addition and advocated for betting corporations to provide alternative methods to entertainment aside from betting. To most individuals in betting, they perceived the government to do very little to curb the antagonistic results of sports betting.

The privacy provided by cellular cash as had a optimistic affect on sports activities betting. Majority of individuals partaking in sports activities betting sought for info and made determination on the way to guess primarily based on data obtainable on social media platforms corresponding to Facebook, twitter, Instagram and WhatsApp. Majority of betters had been conscious that sports betting was a type of playing. In addition, they perceived to be in charge of their betting actions and thus continued to guess.

  • In total, it was estimated that 2 million individuals had been engaged in sports betting.
  • Collected information was analyzed using SPSS and MS Excel worksheets using descriptive statistics of frequency distributions, means and modes.
  • The common objective of this examine was to assess sports betting impact in Kenya.
  • The inhabitants of the research was drawn individuals participating in sports activities betting within Nairobi County.
  • To achieve these objectives the examine utilized a descriptive research design using quantitative research approach.

Sports betting is more than likely to affect men beneath full employment between the ages of 21 – 40 years in Kenya. Secondly, this examine recommends for focused mass training of customers with a special bias to the lads. It is recommendable for sports betting corporations to set up devoted social media accounts that impact and environment friendly in supply of knowledge on sports bets.

The basic goal of this examine was to assess sports betting influence in Kenya. To achieve these aims the research utilized a descriptive research design utilizing quantitative analysis approach. The population of the examine was drawn people engaging in sports betting within Nairobi County. In whole, it was estimated that 2 million individuals were engaged in sports activities betting. Using stratified random sampling and Yamanes method a pattern dimension of 100 respondents was selected for inclusion within the research.

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In addition, the research concludes that social media is the only largest most important supply of information for sports activities betting. In addition, social media websites are the most important source of purchase choices for brand new clients in sports betting.

The authorities was disinterested in managing the protection policies of individuals engaging in sports activities betting and did not management the exposure, commercial and promotion of sports activities betting. On the opposite, government was solely excited about maximizing its revenues via taxation of sports betting companies. This study concluded that cellular cash has had an enormous effect on sports activities betting in Kenya. The relationship between mobile money and sports betting is enhanced because of the ease of access to cellular cash, the price effectiveness and efficiency of mobile cash, transparency, consistency, reliability and privacy of cellular cash wallets.

Collected knowledge was analyzed using SPSS and MS Excel worksheets using descriptive statistics of frequency distributions, means and modes. The examine discovered that majority of the individuals participating in sports activities betting had been male of the ages under 40 years and above 21 years. In addition, the largest source of earnings for sports betters was salaries indicating that a employed people had been at a better chance of engaging in sports betting than entrepreneurs and unemployed people. Most of sports bets were positioned utilizing the website on a more than as soon as per week interval.

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